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吉林省保险系统员工思想政治教育研究

发布时间:2018-06-14 00:45  文章来源:笔耕文化传播

  本文选题:员工教育 + 思想政治教育 ; 参考:《吉林农业大学》2012年硕士论文


【摘要】:随着保险行业的蓬勃发展和国家对保险行业规范化的要求,我国保险从业人员的职业素养、业务能力、竞争意识取得了长足进步。但与此同时,诋毁同业、关系营销、纠缠营销、恶意隐瞒免责条款等短期行为也层出不穷,严重影响了保险从业人员的行业信誉,腐蚀着保险行业的社会声誉,并最终阻碍保险行业的健康发展。因此,加强保险行业员工思想教育工作已经成为一项关乎保险行业发展的重大课题,是保证保险业长期健康持续发展的客观需要。 传统的员工思想政治教育和保险员工教育各有偏重。前者注重对意识形态和道德情操的培养,后者注重对员工忠诚度、企业文化、职业道德、职业技能的培训,两者之间缺乏必要的衔接与融合,致使员工教育呆板功利,或缺乏鲜活的生命力或缺失必要的公众责任。如何使国内长期进行思想政治教育工作的丰富经验焕发生机,将传统思想政治教育有效运用于新时期的企业管理和员工教育中来,引起理论界的深入探讨,从传统文化、企业文化、企业管理、人力资源管理等多个角度重新审视和定义新时期员工思想政治教育的研究已经取得了丰富的成果。思想政治教育工作发展到现在,已经突破传统的单一宣传功能,发展了管理功能、经济功能和文化功能,成为以马克思主义世界观、人身观、价值观教育为统领,以企业文化塑造为表现形式,以职业技能培养为实践载体的有机整体。 本文以吉林省保险员工的思想教育为研究对象,采取理论与实践想结合的方法,遵循新时期员工思想教育研究所确定的一般原则,借鉴企业管理、人力资源管理理论中的合理要素,通过对吉林省保险系统员工思想政治教育现状的考察,分析员工思想教育工作在保险行业发展中的重要意义,解读保险行业员工思想教育面临的困境和原因,并在最后,从组织结构、资金保障、考核评估、载体建设等方面探索构筑保险行业员工思想政治教育的基本框架。
[Abstract]:With the rapid development of the insurance industry and the national requirements for the standardization of the insurance industry, great progress has been made in the professional accomplishment, professional ability and competitive consciousness of the insurance practitioners in China. But at the same time, short-term behaviors such as denigration of the same industry, relationship marketing, entanglement marketing, malicious concealment of exemption clauses and other short-term behaviors also emerge in endlessly, which seriously affect the credibility of the insurance industry and erode the social reputation of the insurance industry. And ultimately hinder the healthy development of the insurance industry. Therefore, strengthening the ideological education of insurance employees has become a major issue related to the development of the insurance industry, which is the objective need to ensure the long-term healthy and sustainable development of the insurance industry. The traditional ideological and political education of employees and the education of insurance employees are biased. The former pays attention to the cultivation of ideology and moral sentiment, while the latter pays attention to the training of employee loyalty, corporate culture, professional ethics and vocational skills. The lack of necessary convergence and integration between the two causes the employee education to be rigid and utilitarian. Or lack of fresh vitality or lack of necessary public responsibility. How to enliven the rich experience of ideological and political education in China for a long time, and how to effectively apply traditional ideological and political education to the enterprise management and staff education in the new period, which has aroused the deep discussion in the theoretical circle, and from the traditional culture, The research of enterprise culture, enterprise management, human resource management and so on has made a lot of achievements in reexamining and defining the ideological and political education of employees in the new period. The development of ideological and political education has now broken through the traditional single function of propaganda, developed the functions of management, economy and culture, and has become dominated by the education of Marxist world outlook, personal view, and values. Taking corporate culture as expression form and vocational skill cultivation as practical carrier. This paper takes the ideological education of insurance employees in Jilin Province as the research object, adopts the method of combining theory with practice, and follows the general principles determined by the Institute of ideological Education of employees in the New period, and draws lessons from the management of enterprises. The reasonable elements in the theory of human resource management, through the investigation of the present situation of ideological and political education of employees in Jilin insurance system, the significance of the ideological education of employees in the development of insurance industry is analyzed. In the end, this paper explores the basic framework of ideological and political education in insurance industry from the aspects of organization structure, fund guarantee, assessment, carrier construction, and so on.
【学位授予单位】:吉林农业大学
【学位级别】:硕士
【学位授予年份】:2012
【分类号】:G641

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